Tera Candle Co.
Branding, Package Design, Illustration
Branding, Package Design, Illustration
DESIGN CHALLENGE
Tera Candle Co. is a home fragrance brand with a commitment to harmonizing modern living with eco-conscious choices. The challenge was to design a brand that distinguishes itself as an eco-friendly line, with packaging for the three candle scents in this collection that encourages consumers to connect with the world around them and make thoughtful choices.
Tera Candle Co. is a home fragrance brand with a commitment to harmonizing modern living with eco-conscious choices. The challenge was to design a brand that distinguishes itself as an eco-friendly line, with packaging for the three candle scents in this collection that encourages consumers to connect with the world around them and make thoughtful choices.
DESIGN SOLUTION
The result is a brand that evokes feelings of serenity and mindfulness in connection with nature. The packaging uses a soft and comforting color palette, playful type, and delicate water-color illustrations. The boxes for each candle are made from 100% recycled materials, and the labels are printed on a special seed paper. Once the candle is finished burning, the labels can be planted in the ceramic jar, and the candle becomes a planter for flowers based on the scent of each candle. This encourages sustainable living and responsible consumption.
The result is a brand that evokes feelings of serenity and mindfulness in connection with nature. The packaging uses a soft and comforting color palette, playful type, and delicate water-color illustrations. The boxes for each candle are made from 100% recycled materials, and the labels are printed on a special seed paper. Once the candle is finished burning, the labels can be planted in the ceramic jar, and the candle becomes a planter for flowers based on the scent of each candle. This encourages sustainable living and responsible consumption.
